The Case for an Intranet with Digital Signage

Brad Rooke
Brad Rooke

There’s a new way to reach your frontline workers, and it goes beyond emails, bulletin boards, or break room posters. Digital signage is the all-in-one solution you’ve been waiting for to take your frontline engagement to a new level.

a group of people in a boardroom with sticky notes on a board
a group of people in a boardroom with sticky notes on a board

There’s a new way to engage employees.

Keeping your entire organization engaged and aligned is a constant struggle—one that gets even harder with frontline workers in the mix. Mobile-native intranets are a great start, offering a tailored experience that connects busy frontline employees with the information they need to stay safe and productive, but what happens when your workforce can’t access their phones?

Get your message front and center.

This is where digital signage comes in, offering a dynamic way to place your communications somewhere they’re guaranteed to be seen. By strategically placing digital displays on the shop floor, lobbies, break rooms, or other high-traffic areas, your organization can effortlessly share important announcements, safety tips, sales promotions, corporate updates, and even milestones.

Simple, but effective

Igloo’s digital signage solution adds a layer of flexibility and immediacy to corporate communications, but without creating any additional work for either the communications team or the IT department. Need to spread the word about a last-minute meeting change or highlight an urgent update? It’s as simple as a few clicks, and the information is instantly broadcasted across multiple screens. This centrally managed, end-to-end solution integrates natively with your Igloo intranet, augmenting your existing communications workflow.

This simplicity and immediacy not only keeps everyone in the loop but also enhances the organization’s ability to respond to changes quickly, whether it’s a shift in business priorities or an unexpected event. Plus, with the ability to tailor content to specific locations or departments, digital signage can deliver more relevant information to the right audience, making communication more effective by allowing it to become truly universal.

Put your culture on display.

Beyond just sharing information, digital signage plays a crucial role in fostering a positive company culture. By regularly displaying content that recognizes employee achievements, showcases company values, or highlights team successes, it helps to build a sense of community and pride within the organization. This visual engagement boosts morale and keeps employees motivated, knowing that their contributions are valued and seen.

Digital signage for your intranet might be bad news for the outdated bulletin boards, posters, and emails that go unread, but it’s great news for the employees who will benefit from personalized, high-impact information that fuels their productivity and their engagement with the corporate culture. Talk to an Igloo intranet expert to learn how easy it is to integrate digital signage with your digital workplace today, or learn more about frontline engagement.

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Brad Rooke

Written by

Brad Rooke

Senior Customer Advocacy Manager
With over 25 years of diverse professional experience, Brad has cultivated a career focused on delivering exceptional customer-centric solutions. Currently a senior customer advocacy manager, he is deeply invested in amplifying customer satisfaction and advocacy initiatives. Brad leverages a comprehensive skill set spanning project management, customer relationship management, and client advocacy strategy.

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