Brian Bloom, a reporter for IT World Canada, reports on Canada's booming economy and how tech start-ups such as Igloo Software are contributing to this. Brian finds that a key to successful company is not innovation, but agility.
One can hardly keep up with the news of this or that acquisition: on Monday, Salesforce.com announced it is planning to acquire GoInstant Inc., a Nova Scotia-based startup that made its name through a Web-based platform that allows for "co-browsing"- basically screen-sharing without downloading anything.
I asked Andrew Dixon, vice-president of marketing and operations at Igloo Software Inc., a small Canadian company that develops cloud-based social platforms. Formerly a Microsoft executive, he's seen the inner workings of both worlds. He told me that it's agility, not innovation per se, which gives startups an edge.
"It's not as if there aren't very, very bright people, and innovative people that work in big companies," he says. "Of course there are. But their ability to be able to take their ideas and transform them into a product that they can bring to market - if you're a big company it just takes longer to turn the ship."
"You're able to deliver on this idea of innovation or these new capabilities that are very innovative much, much faster. And that's what makes you so attractive to larger companies who just can't do that as quickly."
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