Another Measurement Pitfall to Avoid

By April 28, 2010
OfflinePhoto of Sandy Richardson

Imagine this scenario: Your blog is up and running and this week you had 40 views and 3 comments. Given that the number of blog views is just one of the measures you have selected to help you manage the performance of your online community, should you celebrate? Does this result indicate progress? How do you know? The answer is that, as is, you don’t.


About the author

Sandy Richardson

Sandy Richardson, B.Sc., M.Ed. is the President of JETrichardson (a dividion of Strategy Focused Business Solutions Inc.)Sandy has been a senior organizational development and business performance…


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