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ROI Calculator

How to Buy

Return On Investment (ROI) Calculator

Discover how much you can save with social business software. Simply fill out the ROI calculator below. No commas, dollar signs or advanced math degree required.

  1. How many people work at your company?

  2. What is your company's annual revenue?

  3. What % of your employees have access to email?

  4. Does your company currently use social networking and/or content management software applications?

    Yes No

IT Infrastructure Costs

  1. What were the initial hardware and software costs to license these applications?

  2. What are the annual support and maintenance costs of these applications?

  3. How many IT staff are dedicated to supporting these applications?

Organizations around the world are starting to realize the powerful business benefits of social business software. It delivers effective and innovative ways for you to connect with the people, information and resources that matter to your business.

Did You Know?

  • Community users remain customers 50% longer than non-community users. (AT&T, 2002)
  • 43% of support forums visits are in lieu of opening up a support case. (Cisco, 2004)
  • Community users spend 54% more than non-community users (EBay, 2006)
  • In customer support, live interaction costs 87% more per transaction on average than forums and other web self-service options. (ASP, 2002)
  • Cost per interaction in customers support averages $12 via the contact center versus $0.25 via self-service options. (Forrester, 2006)
  • Community users visit nine times more often than non-community users (McKInsey, 2000)
  • Community users have four times as many page views as non-community users (McKInsey, 2000)
  • 56% percent of online community members log in once a day or more (Annenberg, 2007)
  • Customers report good experiences in forums more than twice as often as they do via calls or mail. (Jupiter, 2006)
Source: Maggie Fox from the Social Media Group

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