Understanding how to orchestrate greater value and flexibility from large enterprise backbone applications in conjunction with newer, more agile Enterprise 2.0 processes and technologies to effectively support critical business functions is a major challenge for business leadership.

This  whitepaper examines the value of collaborative and 'social' concepts and their associated technologies towards achieving core performance goals and facilitating underlying business process.

Examine the…

If your LinkedIn profile includes any of the terms "dynamic, motivated, results-oriented or innovative problem solver with a proven track record," it's probably time for a profile makeover. Yesterday, LinkedIn released its top 10 overused buzzwords in U.S. member-profiles --descriptors, LinkedIn says, that are ambiguous and really don't say anything.

"These are the buzzwords that people see frequently in media, so they're reflecting what they read and hear," says Lewis Howes, author of…

A recent HubSpot study shows that companies that blog achieve far better marketing results that the ones that don't blog - attracting 55% more website visitors than non-blogging companies.

So what are you waiting for? Are you wondering how to get your staff organized and involved? Curated by Jeff Ente at Who's Blogging What, this 24-page curated whitepaper about business blogging will provide you with the insights to gain competitive advantage through blogging this year and next.

This…

As businesses continue to integrate social media and become more confident and comfortable with social media tools and platforms, we're starting to see a change in social media usage.  A new study reveals what's changing with social media. SmartBrief recently partnered with Summus Limited to survey more than 6,000 of its readers across a variety of industries.
They benchmarked and measured the state of social media usage among businesspeople. The data identified eight prevalent trends that…

This webinar will include tips about best times and days to post, scientifically proven ways to write better posts, trigger words you can use to make your posts go viral, how to get your posts shared on Twitter and Facebook, and how to increase your credibility as a blogger. Scheduled for Thursday,

December 9 at 2pm EST, register for this webinar today: http://bit.ly/f4Yhpi

The free social media guide contains:

• Descriptions of paid and free social media monitoring tools
• Recommendations for tool selection, dependent on social media initiatives
• Peer reviews and commentary on individual social media monitoring tools
• A side-by-side product matrix for quick and easy comparison

Click here to download the free guide from business.com of "Top Tools to Measure Your Social Media Success"

ALL THE balleyhoo that social networking sites such as Twitter and Facebook are diminishing our need for e-mail can be best summarized by paraphrasing Mark Twain: Reports of e-mail's death have been greatly exaggerated.

Just ask Wesley Lee, a 21-year-old senior at UC Berkeley studying computer science. He's looking for a job after graduation, and e-mail is his lifeline to job leads and a possible employer contact.
"I am addicted to my e-mail," he says. "I check my phone for new e-mail all…

Social media usage continues to grow explosively. Not surprisingly, businesses want to leverage social media for customer acquisition and retention, as well as brand building. Providing good customer service to the social consumer is emerging as a critical imperative to achieving these objectives since social media is also a natural venue for customers to air their grievances.

While going social in customer service makes sense for many businesses, it might pay to be "antisocial" first,…